Animation isn’t a genre- it’s a medium for telling stories. Stories for young, for old, for backgrounds of all kinds. For more than a century, people have been moved by animated stories, whether they be told with paper, puppets, or computers. Some of these successes have been on the big screen, but others have played out in a tiny social media ad. Video animation is simply compelling, regardless of its purpose.
In fact, according to one study, 64% of consumers make a purchase after watching branded social videos. Videos on social media generate as much as 1200% more shares than text and image content combined. Ultimately, 88% of marketers are satisfied with the ROI of their video marketing efforts.
Animation also has several advantages over conventional video marketing production. Filming in live action is simple in theory, but creating a video up to modern standards is both logistically time-consuming and becomes expensive quickly. You have to worry about securing a location, a professional crew, and scheduling all the right people to be at the right place at the right time.
If something goes wrong or you want to make changes later, you are limited in your options without paying for and organizing a brand-new shoot.
Animation, in contrast, can be tweaked on the fly, prototyped early, and created piece by piece as best fits your timetable. Nouva creates both 2D and 3D video animations, using stylish and colorful designs that can easily be altered to fit your brand. By working with us, you’ll enjoy experienced assistance with your content development from ground zero. We also bring a speed-to-market delivery capability, an innovative company culture, and the essential compositional skills of artists and communicators.
At Nouva, we understand that video marketing is a powerful and effective way to engage customers, spread your message, and grow your business. We provide thoughtful solutions that start with developing a clever and concise story for your messaging and end with 2D and 3D video animation, all tailored to the goals of your campaign.
When creating animation, we understand that it’s important to remain true to the client’s vision while also making sure it is engaging, creative, and professional-looking. Our team works closely with each client to bring their vision to life, provide superior customer service, and make sure each video marketing production looks its best.