Effective customer engagement requires more than just using the right buzzwords or hashtags. To truly encourage engagement and connect customers to your brand, you need to use a humanistic touch that inspires and delights them. To that end, our central strategy for customer engagement in Latin America is storytelling. Nouva’s storytelling development services can help you create a powerful narrative that resonates with your target audience.
Storytelling is an essential part of building any brand, and can create an emotional connection with customers and potential customers alike. Harvard Business Publishing writes that being told a story unlocks brain chemicals like cortisol, dopamine, and oxytocin, allowing us to retain information, make an emotional connection, and experience empathy. Headstream research even wrote that if people love a brand story, 55% are more likely to buy the product in future, 44% will share the story, and 15% will buy the product immediately.
We offer precision solutions to help you develop an effective story for your brand and communicate it through the medium of your choice. One of our most effective tools is our animation video for social media, but we can create any sort of illustration, animation, or video you might need using these technologies. No matter your media of choice, we excel at storytelling in Spanish and English.
Nouva has an established team of character designers, writers, and illustrators ready to help you create IP and tell stories through your preferred channels. By using the strengths of storytelling in Spanish and English to form a human connection, you build brand identification and loyalty more quickly. Through our understanding of the Latin American market, you also encourage Hispanic customer engagement and boost the worldwide impact of your brand.
In short, Nouva’s storytelling development services are the ideal way to improve Latin American customer engagement. Whether you’re looking for an animation video for social media, a group of bespoke and gorgeous email graphics, or a showcase of your brand history, we’re here to help.